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All case studiesBuy-to-SA · Landlord Conversion

Struggling Landlord · £765 → £2,000+ NET per Month

A landlord who was clearing just £765 NET each month on a BTL switched the same property onto Buy-to-SA management via Eason Stays. Net payouts have been consistently over £2,000/month ever since — more than doubling their take-home on the same asset.

£765 / mo

BTL NET (after 10% fee)

£2,000+ / mo

Buy-to-SA NET payout

+£1,235

Extra NET per month

+£14,820

Annualised uplift

Duke St Denton — the landlord's Buy-to-SA converted unit in Manchester

The numbers — before and after

Before — BTL gross rent
£850 / month
Before — Letting agent management fee (10%)
−£85 / month
Before — NET payout to landlord
£765 / month
After — Buy-to-SA NET payout (consistent)
£2,000+ / month
Monthly NET uplift
+£1,235
Annualised NET uplift
+£14,820
Effective income increase
+161% on the same asset

Figures are real results shared with the landlord’s permission. Monthly SA NET payouts fluctuate with occupancy and rate; £2,000+ has been the consistent floor to date.

What made this conversion work

  • The landlord was stuck on a BTL that barely covered costs — £765 NET/month after a 10% letting agent fee left little room for vacancies, maintenance, or future rate rises.

  • Eason Stays took over as the management company and switched the unit onto a Buy-to-SA model — guest-let short stays instead of a long-term single tenant.

  • The operating uplift came from occupancy × nightly rate rather than a single monthly rent ceiling. Proper revenue management closed the gap between a £850 BTL ceiling and a £2,000+ net floor.

  • The landlord stayed fully hands-off — same asset, same ownership, different management model. Easy Invest handled the transition, Eason Stays runs the operation.

Own a BTL that could be doing more?

If your property suits short-let operation, Eason Stays can manage the SA conversion end-to-end — you stay hands-off and the NET payout lands in your account each month. Book a call to see whether your unit qualifies.